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Nescafe professional coffee case studyNescafe professional coffee case study

CASE STUDIES
& INSIGHTS

Here’s where you can find out how customers use our solutions and why they choose NESCAFÉ® Coffee To Go to achieve success.

As well as uncover exclusive content, industry trends, and best practices that will help your business thrive!

DISCOVER THE MOST POPULAR
COFFEE TRENDS

There are so many varieties of coffee, from the classic americano to the frothy cappuccino and the uniquely-flavoured white coffee.

TAKEAWAY HOT DRINKS FOR THE COMMUTE

Just because people are on the move, it doesn’t mean they aren’t picky about their drink choices. Be ready for the commute with NESCAFÉ &GO®.

GEN Z AND THE FUTURE
OF COFFEE

The better you understand your customer’s needs and preferences, the more you can do to engage with them and deliver the coffee trends they’re looking for.

THE EASY GUIDE TO COFFEE CONVENIENCE

The UK’s favourite super-premium coffee brand*, NESCAFÉ AZERA®, uncovers what consumers really want from coffee to-go

*IRI Volume sales, Hot Coffee. IRI All Outlets & KWP Discounters, 52 w/e 24 April 2021

HOW TO DRIVE
FORECOURT PROFIT

More and more people use forecourts for ‘top-up’ shops, and for grabbing a drink and a bite on the go.

TOP 5 CROSS-PROMOTION TIPS

Read on to find out how you can use it to catch the attention of your customers and entice them with products that pair up nicely with their initial purchase.

HOW TO DESCALE YOUR NESCAFÉ &GO® MACHINE

Your NESCAFÉ &GO® machine doesn’t require much attention, but it does need some TLC from time to time!

HOW TO KEEP
CUSTOMERS HAPPY

What’s better than a happy customer? A happy customer that becomes a regular of course!